Preattentive Processing of Web Advertising
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Preattentive Processing of Web Advertising By Chan Yun Yoo

Chapter 1:  Introduction
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Book Data

TitlePreattentive Processing of Web Advertising
AuthorChan Yun Yoo
PublisherCambria Press
Book ISBN9781934043639
Pages232
Publication DateSeptember 18, 2007
LCCN Link http://lccn.loc.gov/2007018343
LOC Subject AreasInternet advertising --Psychological aspects. Marketing --Psychological aspects. Consumer behavior.

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