Cross-Cultural Communication: Concepts, Cases  and Challenges
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Communicating Within a Multicultural Workforce, v, 1

Avoid Stereotyping, 9

Diversity in the Workplace, 4, 141

Importance of Effective Business Communication, The, 1

In Garífuna, 52

in high- and low-context cultures, 6, 7

People of Diverse Ethnic Backgrounds, 7

Power of Language, The, 10

Ways of Looking at Culture, 5

communication, ix, x

and multicultural relations, 75, 92

barriers, 94

being effective, ix, x, 1, 7

challenges: succeeding in the global market, 2, 11

interpersonal, 92, 93, 94, 104

skills needed for cross-cultural relations, 108

tactical, 89, 90

understanding cultural differences, xi, 2

oral, 4

paralanguage, 93

verbal or nonverbal, 92

verbal, nonverbal, 8

written, 8

Companies, 1

American Express, 1

Bell Atlantic, 1

Diebold, 1

Ford, 1

McDonald’s, 2

Michelin, 2

Nokia, 2

computers, 2, 3, 15

context, see communicating

critical language, see cultural communications

cross-cultural communication, 14