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Figure 12. Mean trust responses over the relationship stages. |
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Figure 13. Mean satisfaction responses over the relationship stages. |
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Figure 14. Mean purchases responses over the relationship stages. |
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Figure 15. Initial model based on hypothesized relationships. |
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Figure 16. Modified model based on hypothesis results. |
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Figure 17. Respecified model: customer relationship development. |
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Figure 18. CFA of last awareness stage to exploration now stage. |
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Figure 19. CFA of last exploration stage to growth now stage. |
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Figure 20. CFA of last growth stage to commitment now stage. |
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Figure 21. CFA of stages to emotions. |
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Figure 22. CFA of stages to trust and satisfaction. |
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Figure 23. CFA of exploration to individualistic emotion. |