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Acknowledgments
As this project has been long in the making, I wish to express my gratitude to several individuals
Thank you to Gary Edgerton, Fran Hassencahl, Jeffrey Jones, Tom Socha, Maggie Pitts, Avi Santo, Bob Arnett, Craig Stewart, and Jennifer Alonzo, who have all provided insights for various parts of this book as it was in development. Going back a bit further, Matthew Mancini, John Pauly, and Wynne Moskop were all instrumental by providing guidance, feedback, and intellectual grounding. A special thank you goes to Shirley Loui, who originally provided important encouragement to me in pursuing this project. I also thank Sylvia Adcock, who offered me an editorial assistant position at a major daily newspaper many years ago; that opportunity proved enlightening about the world of the newsroom. I would also be remiss if I did not acknowledge both Larry Dingman and Jim Mruk, who offered me my first positions in the world of public relations. My appreciation also extends to Philip Gaunt and Michael Murray for encouragement and insights over the years.