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Effect of Value Congruence on Privacy Concerns |
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Effect of Value Congruence on Price Premiums |
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Hypothesis Summary |
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Chapter 4 - Research Design and Methodology |
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Research Design |
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Survey Research |
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Non-Profit Survey |
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Structural Equation Modeling (SEM) |
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ACLU Pilot study |
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Planned Parenthood and Reach out for Life Pilot Study |
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Discussion – Dichotomous or Diverse Websites |
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For-Profit Survey |
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Web vs. Paper Based Survey Discussion |
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Chapter 5 - Data Collection and Analysis |
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Sample Size |
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Data Collection |