Applying Andragogical Principles to Internet Learning By Susan I ...

So, it might be that a protocol for integrating andragogy and Internet learning must go beyond technique to address the higher needs of the adult. Brookfield (1984) said, “… we can ill afford to ignore the contemporary relevance, intellectual elegance, and inspirational vision of the major American philosopher of adult education [Lindeman]” (p. 195).

A long time before the Internet was invented, Verner (1962) differentiated between general dissemination of knowledge and systematic diffusion of knowledge. He said, “The field of mass communication is developing the specialized knowledge about general dissemination while systematic diffusion is the special area of adult education” (p. 2). Further, learning may be the result of both “but it is assumed here that learning, which can take place only within the individual, is more apt to occur when processes that facilitate learning are applied systematically” (p. 2). The objectives of the institution will determine which method is used. Some will use both. “Basically, the choice is determined by the degree to which the institution is willing to accept conformity to its objectives or the alteration of values, attitudes, and behavior that results from an individual’s exercise of his own rational discretion as a consequence of learning” (p. 2).

Automobile companies seeking changes in the behavior of their new customers that result from rational thought follow procedures for the systematic diffusion of knowledge. A glove-box automobile owner’s manual is an example of systematic diffusion of knowledge, a clear and simple way for the user to learn how to operate the car. It begins with how to open the door and moves to how to start the engine, etc. The section on normal maintenance of the car comes before the section on specific problems that could occur with the car. Imagine if new owners were given the automobile’s detailed specifications book, which is a big thick catalog of the new car’s parts and repair details that are listed in alphabetical order. These manuals are designed for use by trained automobile mechanics only. The average new car owner would most likely be overwhelmed with so many details. Institutions seeking changes in behavior that result from rational thought follow procedures for the systematic diffusion of knowledge.