Meyers-Levy, J., 60

Miniard, P., 17

Mitchell, A., 17, 19

Motes, W., 19

Muter, P., 56

Olson, J., 17, 19, 21, 57

Ostrom, T., 9

Pagendarm, M., xx, 2, 15, 16

Park, C., 21

Pechmann, C., 2, 12, 61

Petty, R., 2, 3, 5, 6, 9, 14, 15, 19, 22, 30, 54, 61

Pieters, R., 60

Priester, J., 9

Ratcliff, R., 11

Reips, U., 25

Richins, M., 21

Rose, R., 17

Sawyer, A., 21

Schacter, D., 11

Schaumburg, H., xx, 2, 15, 16

Schneider, W., 9, 23

Schumann, D., 1, 2, 3, 5, 6, 9, 14, 19, 22, 30, 41, 54

Shimamura, A. P., 51

Shrum, L. J., 10

Shultz, C., 58

Singh, S., xix, 7, 8, 60

Sirdeshmukh, D., 14

Sissors, J., 2, 14, 52

Snyder, R., 19

Squire, L. R., 51

Sternthal, B., 14, 52

Stewart, D., xix, 2, 61

Sukhdial, A., 7, 8

Sundar, S., 16

Tatar, D., 55, 60

Tellis, G., 17, 18, 19, 30, 34

Thomson, D., 11, 56

Tulving, E., 11, 56, 60

Unnava, H., xix, 2, 3, 7, 8, 14, 19, 30

Wallace, W. H., xix, 8, 14

Ward, M., 19, 43

Young, D., 7, 11

Young, M., 21,

Zaichkowsky, J., 21, 29, 43

Zajonc, R., 13, 15