Modeling Consumer Adoption of the Internet as a Shopping Medium:  An Integrated Perspective
Powered By Xquantum

Modeling Consumer Adoption of the Internet as a Shopping Medium: ...

Read
image Next

This is a limited free preview of this book. Please buy full access.


References

Fiore, A. M., Jin, H.-J., & Kim, J. (2005). For fun and profit: Hedonic value from image interactivity and responses toward an online store. Psychology & Marketing, 22 (8), 669–694.
Pavlou, P. A., & Fygenson, M. (2006). Understanding and predicting electronic commerce adoption: An extension of the theory of planned behavior. MIS Quarterly, 30 (1), 115–143.
Roy, S., & Ghose, S. (2006). Internet adoption as a two-stage transition: Converting Internet non-users to Internet users and to online buyers. International Journal of Market Research, 48 (3), 321–349.
Tedeschi, B. (2006, September 11). Like shopping? Social networking? Try social shopping. New York Times , p. C6.