E-commerce and Export Performance By Munib Karavdic

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E-Comm Er CE and Export p Erforman 330

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Katsikeas, C.S., S.L. Deng, and L.H. Wortzel (1997), “Perceived export success factors of small and medium-sized Canadian firms,” Journal of International Marketing, 5 (4), 53-72.

Katsikeas, C.S., L. Leonidou, and N.A. Morgan (2000), “Firm-level export performance assessment: Review, evaluation and development,” Journal of the Academy of Marketing Science, 28 (4), 493-511.

Katsikeas, C.S., N.F. Piercy, and C. Ioannidis (1995), “Determinants of export performance in a European context,” European Journal of Marketing, 30 (6), 6-35.

Kaynak, E. and W.K. Kuan (1993), “Environment, strategy, structure, and performance in the context of export activity: an empirical study of Taiwanese manufacturing firms,” Journal of Business Research, 27, 33-49.

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Kiang, M.Y., T.S. Raghu, and K.H.M. Shang (2000), “Marketing on the Internet: Who Can Benefit from an Online Marketing Approach,” Decision Support Systems, 27 (4), 383-393.

Kiesler, S. and L.S. Sproull (1986), “Response effects in the electronic survey,” Public Opinion Quarterly, 50, 402-413.

Klein, L.R. and A.J. Quelch (1997), “Business-to-business market making on the Internet,” International Marketing Review, 14 (5), 345-361.

Klein, S. (1987), “A transaction cost explanation of vertical integration in international markets,” Journal of Academy of Marketing Science, 17 (May), 195-205.

Knight, A.G. and S.T. Cavusgil (1996), “The born global firm: a challenge to traditional internationalization theory,” Advances in International Marketing, 8, 11-26.

Koh, A.C. (1991), “Relationships among organizational characteristics, marketing strategy and export performance,” Industrial Marketing Review, 8 (3), 46-60.

Koh, A.C. and R.A. Robicheux (1988), “Variations in export performance due to differences in export marketing: Implications for industrial marketers,” Journal of Business Research, 17, 249-258.

Kotler, P. (1997), Marketing Management: Analysis, Planning, Implementation, and Control. Saddle River, NJ: Prentice Hall.

Kotler, P. and S.J. Levy (1969), “Broadening the concept of marketing,” Journal of Marketing, 33 (January), 10-15.

Kottler, R.E. (1997), “Exploiting the Research Potential of the World Wide Web,” http: / / ukweb.quantime.co.uk / son / r97a.htm.