E-commerce and Export Performance By Munib Karavdic

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E-Comm Er CE and Export p Erforman 332

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Matthyssens, P. and P. Pauwels (1996), “Assessing export performance measurement,” in Advances in International Marketing, S Tamer Cavusgil and C.N. Axinn, Eds. Vol. 8. Greenwich, CT: JAI Press.

Mavis, B.E. and J.J. Brocato (1998), “Postal surveys versus electronic mail surveys: The tortoise and the hare revisited,” Evaluation & the Health Professions, 21, 395-408.

McCarthy, E.J. and W.D. Perreault (1996), Basic Marketing – a Global Managerial Approach. Chicago: Irwin.

McDougall, P.P., R.B. Robinson, and A.S. DeNisi (1992), “Modeling new venture performance: an analysis of new venture strategy, industry structure, and venture origin,” Journal of Business Venturing, 7, 267-289.

McGuinness, N.W. and B. Little (1981), “The influence of product characteristics on the export performance of new industrial products,” Journal of Marketing, 45 (Spring), 110-122.

Mehta, R. and E. Sivadas (1995), “Comparing response rates and response content in mail versus electronic mail surveys,” Journal of the Market Research Society, 37 (4), 429-439.

Millington, A. and B. Bayliss (1990), “The process of internationalization: UK companies in the EC,” Management International Review, 30 (2), 151-161.

Moen, Ø, I. Endresen, and M. Gavlen (2003), “Executive Insights: Use of the Internet in International Marketing: A Case Study of Small Computer Software Firms,” Journal of International Marketing, 11 (4), 129-149.