Chapter 4: Information Seeking Online

69

4.1. Concepts of Information Seeking

69

4.2. Models of Information Processing and Use

72

4.3. Making Sense of Internet Use

91

4.4. Focus on: Young People

112

4.5. Preliminary Conclusions

118

Chapter 5: Communicating (Within) the EU

123

5.1. Politics and the Internet

124

5.2. Issues of the Digital Divide and of Media Literacy

128

5.3. Issues in the Study at Hand

131

5.4. Political Communication Online

132

5.5. The EU as a Transnational Communicator

142

5.6. The EU and Its External Communication Strategy

147

5.7. The EUROPA Web Site

160

5.8. Internal Communication Processes in the EU

174

5.9. Preliminary Conclusions

180

Chapter 6: Comparative Research and Eurobarometer Studies

183

6.1. Units of Analysis

183

6.2. Doing Comparative Research

185

6.3. Common Grounds

186

6.4. Country Profiles—Internet and Use of Other Media

206

6.5. Preliminary Conclusions

226

Chapter 7: Conceptualisation

233

7.1. Interim Findings

233

7.2. Object of Study

238

7.3. Research Questions and Hypotheses

240

7.4. Conclusion

247